EWE BEAUTY – Campaign for Wool

Image of sheep with Ewe Beauty Campaign for Wool logo

Planet Protector Packaging is proud to support the EWE BEAUTY – Campaign for Wool.

Australians have always had a great affinity with wool. As a nation, we became wealthy off the wool on the sheep’s back!

The future of the wool industry is in innovation. To support this, we need to bring wool processing back on Australian turf. No longer can we rely on offshore scouring and processing of wool.

At Planet Protector we want to see the return of the once-thriving wool processing industry on Australian turf! 

The success of this campaign and the return of wool processing to Australia will bring about: 
 – The return of manufacturing into Australia
 – More investment in rural communities
 – New jobs
 – Increased yield to sheep farmers
 – Fibre innovation and greater demand for Aussie wool 
 – Added value to exports 
 – Stronger rural communities 
 – Lower carbon footprint 

We are on a mission to eliminate polystyrene. Our innovative WOOLPACK is made from 100% coarse waste wool for which there are limited applications. We don’t want wool going to landfill. WE WANT TO SUPPORT AUSSIE SHEEP FARMERS.

Inspired by nature, WOOLPACK is transforming supply chains across Australia and New Zealand. It is being used as an alternative to polystyrene for shipping temperature-sensitive food, seafood and pharmaceuticals. To date, we have only been able to process our raw wool offshore because there are no facilities here in Australia that are able to process it!

We are taking up this cause and “leading the push” to re-establish wool processing back in this country. If Australia has these facilities it gives us capability as a nation to recycle natural fibres, to work within the circular economy and to minimise the volume of these materials that end up in landfill.

Support us, support Australians, support sustainability.

There are 3 things you can do to show your support:

  1. Sign EWE BEAUTY – Campaign for Wool petition on Change.org
  2. Share the EWE BEAUTY – Campaign for Wool on social media
  3. Write a letter of Support, visit ewebeauty.com.au to learn more
Image of sheep with Ewe Beauty Campaign for Wool logo
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